Internet Marketing

Are You Setting the Right Strategies To Grow Your Blog?

Posted on 02. Nov, 2009 by Dennis in Internet Marketing

Many blog owners start their blogs as an experiment. They create their blog, start posting and then sit back to wait and see what happens. Unfortunately, without goals, it’s difficult to grow and profit from a blog. Let’s take a look at a few goals to consider if you want your blog to turn a profit.

Profitable Blog Goal #1 Posts per month. Do you have a regular posting schedule? One of the biggest reasons blogs struggle is because they’re not posting enough content to improve search engine rankings (which makes your blog easier to find to new readers). Additionally, if you’re not posting regular content, readers may lose interest or get out of the habit of reading your blog every day. Set a goal, one post a day for example, and stick to it.

Profitable Blog Goal #2 Incoming links. One of the best ways to drive traffic and readers to a blog (which of course drives advertising profits and affiliate income) is to generate incoming links. Become active in the blogging community, post comments on relevant blogs, write a guest blog post, and to become active on social networking sites. Setting a goal of commenting on two relevant blogs a day or writing one guest blog post a week, for example, can really boost profits.

Profitable Blog Goal #3 Make time to analyze the data. Information is your most powerful tool to build a profitable blog yet many business owners don’t regularly set aside time to analyze their data and plan accordingly.

For example, let’s say you notice your list posts receive the most readership, this is powerful information because you can then plan your content to include weekly list posts. Consider setting a goal to analyze your blog data once a week. Tools like Google Analytics send the data right to your email inbox making it easy to analyze and plan.

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Tags: Blogging, Profitable Blogging